“Motherhood Maternity” & Disney Pair Up to Bring Expectant Moms More ‘Character’
Disney Consumer Products recently announced a partnership with leading maternity retailer “Motherhood Maternity,” bringing an introductory line of maternity clothing & accessories to stores this summer. Mickey Mouse, Minnie Mouse, and Whinnie the Pooh will be the first 3 iconic characters to be featured on the trend forward items.
“This collaboration gives Mom the opportunity to celebrate motherhood before her baby is born by wearing images of the nostalgic Disney characters that she fondly remembers from her own childhood,” said Stephen Teglas, vice president and general manager of Fashion & Home North America at Disney Consumer Products. “This is also the first time Disney is working with a maternity expert to bring quality products to expecting moms and Disney fans.” (-Disney Consumer Products)
Expectant Moms should expect to see the new Disney items in “Motherhood Maternity” stores and on their website starting August 12th. Look for affordable knit tees, sleepwear, plush toys and infant onesies priced from $12.98 to $34.98.