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[16 Sep 2015 | No Comment | ]
‘A Million Words of Kindness’ Initiative Launched to Celebrate Release of ‘Cinderella’ on Blu-ray

To celebrate the release of Disney’s Cinderella on Blu-ray, DVD, and digital, Disney has launched ‘A Million Words of Kindness’ campaign.
This new campaign was inspired by Cinderella’s mother, who in the film reminded Cinderella “Where there is kindness, there is goodness, and where there is goodness, there is magic.”
‘A Million Words of Kindness’ is an online initiative where you can pledge your commitment to be courageous or kind.
Fans can visit www.cinderellakindness.com and use the hashtags #Cinderella or #bekind and their name and words will appear on the site’s interactive Kindness …