Disney Launches Share Your Ears Initiative Benefiting Make-A-Wish

For the third year in a row – and as part of Mickey’s 90th birthday celebration this year – Disney has launched the Share Your Ears campaign befitting Make-A-Wish.

From now through November 17 fans can snap a photo of themselves wearing their ears and share it on social media with #ShareYourEars.

For every public post with the hashtag #ShareYourEars, Disney will donate $5 to Make-A-Wish — totaling up to $2 million.

Guests at Disney World, Disneyland, and Disneyland Paris can also pose in front of special #ShareYourEars walls to snap their photo. Guests at Hong Kong Disneyland will find photo frames around the parks for their photos, and there will be special photo opps on the Disney Cruise Line.

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