Disney Store’s ‘Magical Week Sale’ Starts Today Leading Up to ‘Magical Friday’

Starting today, Disney fans can find some magical deals online and in stores during the Disney Store’s Magical Week Sale.

This special week of deals is being offered this early for the first time ever, and is leading up to Disney Store’s Magical Friday – or what the rest of us call Black Friday.

The special Magical Week Sale includes gifts at budget-friendly price points of $10, $15, and $20 including items inspired by Disney’s newest animated film Frozen, which opens in theaters on November 27.

“We know that families are looking to get an early jump on their holiday purchases this season, and with our Magical Week of deals rolling out earlier than ever before, we are helping make shopping as easy as possible,” said Julie Sneddon, executive vice president of Disney Store Worldwide.

Shoppers can browse the Holiday Gift Guide at DisneyStore.com and the Holiday Lookbook on Disney Store’s Facebook page. And if you prefer to shop from your smartphone, check out Disney Store’s Mobile Site and App.

Some of the great deals shoppers will find during the Magical Week Sale include small Disney Plush toys for $8, 12-inch Classic Disney Dolls for $10, and Disney PJ Pals or slippers for $10 each. Some of the $15 deals include Disney’s Planes Deluxe Die Cast and Disney Princess Costume Accessory Kits. And, doll fans can purchase the Disney Animators’ Collection Dolls for $20 each.

Guests looking to add a little extra magic to their gifts can personalize them with a recorded video message. When a gift is purchase the recipients will receive an email notifying them of a special delivery, and when the gift arrives they will receive a special URL and ID to view the personal message.

And this season, as guests shop at the Disney Store they can also help support the Boys & Girls Clubs of America. During November and December, for every purchase of a select plush toy, ornament, or snow globe, Disney Store is donating $1 to the organization up to $100,000.

In addition to the Magical Week Sale items, a special deal will be unveiled online on Thanksgiving Day and when the stores open for Magical Friday (Black Friday).


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