Disney and Vevo have announced a collaboration to focus on family-friendly music videos. Disney will feature music videos from Vevo’s catalog on Disney.com, while Disney will work on creating family-friendly videos for Vevo.com.
Additionally, the two companies will partner to create original music-based programming, including events, live music experiences from Disney recording artists and music video premieres.
Vevo CEO Rio Caraeff said:
Music is universally loved and shared by people of all ages. We are very proud to partner with Disney to offer quality music programming for families to enjoy together and on the viewing platform of their choice.
This new collaboration promises to be an exciting one for both Disney and Vevo, and we look forward to seeing what the two can come up with.