The new #ShareYourEars campaign asks fans to post a photo on social media of their best Mickey ears and Disney will donate $5 to Make-A-Wish for each photo, up to $1 million.
The new limited-release ear hat features Mickey, Minnie, Donald, and Goofy in front of Sleeping Beauty Castle. The hat is $19.95 and 100 percent of the proceeds from the ear hat sales will be donated to Make-A-Wish.
The new ear hat is available for purchase only at the Disneyland Resort in select locations including Disney Showcase, Emporium, Elias & Co., and the World of Disney Store.
Even if you don’t have the new ear hat you can still post a photo with the hashtag #ShareYourEars!