The design of the new building is inspired by modern NBA stadiums around the country and creates “an unmistakable and entertaining connection to the NBA in a way that only Disney can” according to Disney.
The NBA Experience will include interactive games and competitions, immersive experiences for fans, a retail store, and a restaurant.
The new building will be located on the West Side of Disney Springs, in the area that formerly housed Disney Quest. The building that was Disney Quest is being torn down to make way for the NBA Experience.
The NBA Experience is slated to open in the summer of 2019.