Sources have announced that Ivan Heredia has been named as the new VP/Marketing exec at Radio Disney. As part of his job responsibilities, Heredia will oversee Radio Disney’s national and local marketing efforts.
Heredia came to Disney from Nickelodeon/Viacom Media Networks’ Kids & Families Group, where he helped oversee the network’s music-based programs like Kids’ Choice Awards and iCarly.
Radio Disney’s VP/GM Phil Guerini said:
As Radio Disney leads the way in delivering kid-driven, parent-approved music and programming, Ivan’s diverse marketing expertise will be instrumental in growing our strong brand affinity on the national and local level.